Above is a shot I got of the Lizard glove holding a flask prop, used in the trailer. The flask is filled with red liquid and on Photoshop I will enhance the reds of the liquid to connote blood. Along with enhancing, I will highlight the greens and make them stand out, I chose this pose as it shows the beasts hand and the grip on the blood filled flask is threatening and portrays the film well.
Here is a screenshot from the trailer itself, a shot which I beautifully captured where the creature is holding up a victim, we see him physically lift the victim. This screenshot I chose to use to show the beast in the poster without revealing what it actually looks like. This gives people a teaser and makes them feel the need to watch the trailer/film to find out what he looks like. Also when uploaded on Photoshop, the left half is missing parts and is more grainy, showing the distortion of the victim and the effects the "Lizard" is having on them.
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